As part of the Future Focus Programme we are running a number of Labs to help businesses innovate and grow. Labs coming up in 2018 are:
Maximising your Business’s Offer Lab
Two Sessions: 8th March & 4th April
During this Lab, Positioning and Differentiation Strategist, Angelo Spencer-Smith, will work alongside a group of business leaders; exploring how to maximise your business offer and set yourselves apart from the competition.
Who are your customers – are they in existing or new segments? What is the best means of connecting with them? What does your brand means to your customers? Are you communicating the value of your products and services effectively? Small businesses are well-placed to capitalise on “change” events – this Lab is designed for product or service based business who want to hone their brand power and seize the opportunities presented by disruption.
Sales Planning for Unpredictable Futures Lab
Two Sessions: 15th March & 5th April
This Lab series will give you the tools to quickly and effectively respond to disruption – in particular to a changing customer base. Your expert facilitator Trevor Lee will help you make the most of your sales with a particular focus on attracting and retaining customers. You’ll identify events, trends and circumstances surrounding customers and selling; which could significantly impact your future revenues. Importantly you will explore ways to organise your business to deal with it; anticipating change, minimising risk and seizing opportunities along the way. Together with a group of likeminded business leaders you will come away with new ideas and techniques to cope with such disruption.
Opportunities in Immersive Tech
One Session: 15th March 9am-2pm Bedruthan Hotel, Mawgan Porth
This event is designed to bring together people working in the immersive tech sector, those already utilising immersive tech in business and those just curious to find out more about it. We hope to inspire, inform and engage Cornish businesses with the benefits, opportunities and latest industry developments. We’ll be focusing in particular on Virtual Reality, Augmented Reality, Wearables, High-End Visualisation and Haptics.
Future Leaders Lab
Two Sessions: 18th March & 24th April
This Lab series will empower you as a leader to thrive in the volatile, uncertain world we live in. In a peer group of business leaders, we will explore ‘change’ and how it can be navigated effectively for both you and your teams. You will gain a clear understanding of your strengths as a leader of change and get to grips with a proven model for planning and delivering change. Following this, you are invited to take part in a webinar and series of interactive sessions exploring new technologies and innovations happening now that will affect the way we do business. The series will be delivered by future leaders’ experts, Neil Willson and Frank Meehan.
People Planning for Change
Two Sessions 26th March & 25th April
Are you wondering how a disruptive future might affect your workforce? During this Lab series we’ll explore how to plan for external disruption with your staff in mind, identifying your goals and how to organise, communicate and manage change effectively with your team.
The sessions will be facilitated by Business & Management Consultant Sally Read who has over 18 years consulting experience across all sectors, focussing on people, processes and strategy, including five years as Organisational Development Director for Seasalt.