Emma Caddis – Business Development Manager
Emma began her career at the BBC where she worked for 10 years as a Producer / Director across a range of programmes, including The Antiques Roadshow and Blue Peter. Returning to her Cornish roots, Emma put her energies into setting up her own business. She created two boutique Bed and Breakfast establishments in Padstow which gained inclusion in the Michelin Guide and were featured in the Sunday Times Travel top ten Hotels in the UK, 2012.
Alongside her business career, Emma maintained her passion for filmmaking, working as a Lecturer at Cornwall College delivering film and media courses to foundation degree students. Emma has produced photographic and video shoots throughout Cornwall for a range of local companies and National brands including Boden, Harper’s Bazaar, and Celtic and Co. Through her production work, she has worked closely with The National Trust and major Cornish enterprises, including The Eden Project. Passionate about the beauty and diversity of Cornwall, Emma enjoys exploring the coastline, walking new sections of the coastal path whenever she has the spare time. She loves working on creative projects and enjoys putting her years of experience on Blue Peter ‘makes’ and novelty cake bakes to the test with her two children.
Emma, tell us more about your role:
I bring my wealth of experience working in the media and with SMEs, and I also love working with people in my role of Business Development Manager.
What experience do you have working with businesses?
I have run my own businesses within hospitality and since joining Unlocking Potential I have had the opportunity to work across diverse sectors from Agri-Tech focused businesses to Marine and Engineering companies, clothing design and PR agencies.
What do you most enjoy about working with businesses?
I love to understand what makes the business tick, and the people that work within them. At the end, the focus of the business is often dictated by the culture and approach of the owners and their staff.
How do you stay inspired?
The variety of businesses we work with means it is always inspiring. And at weekends I have a new challenge – ‘Sassy tennis’!
Are you a cat or dog person?
Neither – I prefer people!
If you could have an unlimited supply of one thing (not money) for the rest of your life, what would it be?
Very good coffee! It wakes me up and keeps me going!