Our Digital Mindset Speakers Revealed!
ANNOUNCING OUR KEYNOTE SPEAKERS
Having already announced the themes of 2019’s last big Future Focus Gamechanger event (Digital Mindset, Eden, October 9th), we’re now happy to put some flesh on the bones and reveal our two compelling keynote speakers.
How digital-first thinking is reshaping business
Cate will pilot you through the morning session, ‘Max Your Digital UX’. She has spent the last 12 years helping all kinds of brands – including Nike, Levi’s, Marks & Spencer, Chanel, Samsung, Clarks and Lego – deploy the latest retail trends to their advantage. Now she’s coming to Cornwall to give us the lowdown on how technology is transforming the nature of business itself. She’ll report back from the frontier of where digital-first thinking is shaking up business to the point where traditional notions of sector (product, service, retail, etc.) are breaking down, as everyone has the potential to be a media business.
Better understanding your customers, building relationships with them, as well as better understanding data and establishing trust: Cate will focus on all of this as well as on some practical tips you can act on now, and some useable tools you can afford, even though they’re the same tools from which some of the more progressive corporates are already benefiting.
Cate is a highly experienced, hugely in-demand speaker and a successful entrepreneur in her own right. Friendly, passionate and engaging, she delivers public and private presentations to global audiences, from intimate sessions with senior executives to keynote addresses to thousands at leading industry events.
The human at the eye of the data storm
Holly Tucker will lead the afternoon session on ‘The Human Dimension’. She’s an incredibly successful entrepreneur, responsible for notonthehighstreet.com, as well as for holly.co, which continues her life’s quest, to bring colour to the grey world of business and to champion creative small businesses. So nobody better, in other words, to lead our afternoon session, which will focus on the human at the eye of the digital data-storm and delve further into customer experience, employee engagement and the link between them. Holly’s stated aim and goal is to enable a whole new generation (and type) of small businesses: small, agile, forward-thinking, innovative and intent on the wellbeing of their employees as well as their customers.
Using her experience as a recent winner of The Google Award for Women in Digital at the Digital Masters Awards, and speaking as a UK Ambassador for Creative Small Businesses, Holly has plenty to say about shaking up what we think we know about small businesses and how real connectedness – human connectedness – can not just survive but flourish in a world where ever-increasing connectivity can mean ever-decreasing connectedness to people and place.