Breakthrough Stories: Alice Selwood
Textile designer, Alice Selwood, attended Breakthrough to ‘shake up’ her business.
Alice Selwood is a Textile Designer who specialises in digitally creating elegantly, detailed embroidery and embellishment, for luxury fashion and interiors.
Based in a studio on a small farm, Alice takes inspiration from her beautiful surroundings. A strong believer in ‘keeping it local’ Alice sources all her embroidery production and fabrics within the UK. Designed and produced with originality and quality at its heart, Alice offers luxurious and made to order ranges of soft furnishings, fabrics and fashion accessories.
Alice attended the two-day Breakthrough Workshop at the St Ives Harbour Hotel to seek support in the diversification of her business. For the last five years she has been producing the same products, which she enjoys, but now, in the last twelve months, she has taken the decision to “shake up her business”. In her video below, she talks about why she decided to attend the workshop and her experience of working alongside Unlocking Potential.